WSQ Dominating TikTok Marketing - Understanding TikTok Shop, Ads And Content Creation
Course Overview
This course delves into both the fundamentals of TikTok and advanced marketing strategies for efficient inbound lead acquisition. Understand the pivotal role of viral content on TikTok, acquiring skills to craft compelling material and navigate the algorithm, optimising visibility for a broader audience.
2 Days
116 Middle Road, ICB Enterprise House #07-02/03/04 (Singapore 188972)
$424.32
(After 70% subsidy)
Claimable with SkillsFuture Credits and PSEA
Course Overview
This course delves into both the fundamentals of TikTok, introduces TikTok Shop, and covers marketing strategies for efficient inbound lead acquisition. Understand the pivotal role of viral content on TikTok, acquiring skills to craft compelling material and navigate the algorithm, optimising visibility for a broader audience.
Learning Units
- Formulate TikTok Marketing Strategies
- Create Viral Content and Implement Market Strategies
- Evaluate Marketing Strategies
Skills You Will Gain
- Inbound Leads Acquisition: Gain an understanding of marketing strategies and apply the knowledge to attain quality inbound leads from TikTok, employing strategic implementation and targeted engagement.
- Viral Content Creation: Learn to craft compelling TikTok content and navigate the algorithm to maximise content's visibility to a broader audience.
- Analysis and Optimisation: Evaluate effectiveness of the inbound marketing strategy through TikTok ads and make enhancements to optimise performance.
Who Is This Course For?
This course is designed for marketers, business owners, senior managers, and executives who have responsibilities in business analysis, marketing, and sales.
Prerequisite
Basic computer competency including keyboard and mouse usage, file and folder navigation, and basic application handling such as launching and closing programs. Additionally, learners should possess a basic understanding of English, with the ability to listen, speak, read and write in the language.
Why Learn At OOm
Extensive Industry Experience Spanning 18 Years
Seasoned Trainers with Real-World Expertise
Immersive Learning Through Practical Hands-On Approach
Course Fees & Subsidy
Singapore Citizens (21 to 39 years old) & Permanent Residents (21 years old & above)
Singapore Citizens (40 years old & above)
Course fees
S$1,088
S$1,088
Course fees after SkillsFuture subsidy
S$544 (After 50% subsidy)
S$326.40 (After 70% subsidy)
9% GST (on full course fees)
S$97.92
S$97.92
Nett Course Fee
Balance payable by SkillsFuture Credits*
S$641.92
S$424.32
Additional Subsidy
*Singaporeans 25 years old & above can cover remaining fees with SkillsFuture Credits
NTUC UTAP members can receive up to 50% support for course fees after subsidy
Singaporeans 30 years old and below can cover remaining fees with PSEA
Non Small-Medium Enterprises (Non SMEs)
Small-Medium Enterprises (SMEs)
*Registered or incorporated in Singapore. Employment size of not more than 200 or with annual sales turnover of not more than $100 million
Course fees
S$1,088
S$1,088
Course fees after SkillsFuture subsidy
S$544 (After 50% subsidy)
S$326.40 (After 70% subsidy)
9% GST (on full course fees)
S$97.92
S$97.92
Nett Course Fee
S$641.92
S$424.32
Additional Subsidy
Companies with existing SkillsFuture Enterprise Credit (SFEC)^ can receive up to 90% additional subsidy to offset the remaining fees.
^Expiring on 30 June 2025
Additional Support via Absentee Payroll: Claimable up to $4.50 per hour, capped at $100,000 per enterprise per calendar year.
Reimbursement via Enterprise Innovation Scheme (EIS):
- Option 1: Annual tax deduction of 400%
- Option 2: Convert 20% of course fees into cash payout
Course Schedule
Certificate
Upon fulfilling the course requirements with a minimum attendance rate of 75% and demonstrating proficiency in the assessments, candidates will be awarded a Certificate of Completion from OOm, along with a prestigious WSQ Statement of Attainment.
*SkillsFuture Course Page here
Course Code: TGS-2023040921
Funding Validity Period: 22 Dec 2023 – 21 Dec 2025
Our Trainers
Janus Chan
Rachel Poo
Janus, with over 7 years of teaching experience, embarked on her coaching journey in 2017. Recognised as a TikTok content creator with more than 40k followers, she excels in crafting engaging content on the platform. Having collaborated with prestigious organisations like TikTok Singapore, SkillsFuture Singapore and JobStreet by SEEK, Janus merges brand stories with strategic objectives to achieve measurable results for brands. Her expertise extends to bridging digital creativity with career transitions, empowering individuals on personal and professional fronts through her TikTok prowess.
With more than 10 years of invaluable expertise in digital marketing and market research, Rachel, an ACTA certified trainer, demonstrates her commitment to staying at the forefront of industry trends through certifications from HubSpot, Google, and YouTube.
FAQs:
What is TikTok marketing?
TikTok marketing refers to the use of the TikTok platform for promoting products, services, or brands. It involves creating and sharing engaging content on TikTok to reach and connect with a target audience.
Can I attend the course if I do not have any digital marketing experience?
Having basic computer skills is sufficient, as the course is designed to be beginner-friendly and covers the fundamental aspects of TikTok Marketing. The trainers are experienced in teaching beginners, adept at delivering complex information in a patient and easily understandable manner, ensuring that you can keep up with the course.
What certificates will I receive upon completing the course?
Upon successful completion of the course, you will receive a Certificate of Completion from OOm Institute as well as a SkillsFuture WSQ Statement of Attainment (SOA). The SOA is a certification that not only validates an individual’s expertise in the course but is also widely recognised by employers in Singapore.
What do I need to bring when attending the course?
Please ensure that you bring a laptop to the course to engage in class activities. Additionally, you may consider bringing a jacket in case you feel cold.
How do I register for the course?
You can indicate your interest here, call us at 6993 9898 or email us at [email protected] and we will get back to you as soon as possible.
WSQ Dominating TikTok Marketing – Understanding TikTok Shop, Ads And Content Creation
WSQ Dominating TikTok Marketing – Understanding TikTok Shop, Ads And Content Creation
TGS-2023040921
$424.32
(After 70% subsidy)
Claimable with SkillsFuture Credits and PSEA
Duration: 2 Days
Training Location: 116 Middle Road, ICB Enterprise House, 07-02/03/04, Singapore 188972